UNITEA

Comic Book Tea, Packge Design

"UNITEA" is a play on the word "Unity," highlighting the beverage's cultural connections to reunions, gatherings, and personal bonds, particularly for Gen Z. Drawing from tea cultures in Korea, Taiwan, and the United Kingdom, the brand seeks to reinvent tea's image for a younger audience through vibrant comics and informative designs that explore historical cultures.

Collaborators: HanNa, Grace, Harriet, and Tiffany